Cognitive, emotional and inferential paths from price perception to buying intention in an integrated brand price image model
- Location
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Deutsche Nationalbibliothek Frankfurt am Main
- ISSN
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2662-9399
- Extent
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Online-Ressource
- Language
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Englisch
- Notes
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online resource.
- Bibliographic citation
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Cognitive, emotional and inferential paths from price perception to buying intention in an integrated brand price image model ; volume:3 ; number:1 ; day:27 ; month:12 ; year:2022 ; pages:1-25 ; date:1.2023
SN business & economics ; 3, Heft 1 (27.12.2022), 1-25, 1.2023
- Creator
- Contributor
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SpringerLink (Online service)
- DOI
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10.1007/s43546-022-00395-z
- URN
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urn:nbn:de:101:1-2023041021151714031869
- Rights
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Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Last update
-
14.08.2025, 10:48 AM CEST
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Associated
- Zielke, Stephan
- Toni, Deonir De
- Mazzon, José Afonso
- SpringerLink (Online service)
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