The Impact of Price Bundling on the Evaluation of Bundled Products: Does It Matter How You Frame It?
- Location
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Deutsche Nationalbibliothek Frankfurt am Main
- ISSN
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2194-072X
- Extent
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Online-Ressource
- Language
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Englisch
- Notes
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online resource.
- Bibliographic citation
-
The Impact of Price Bundling on the Evaluation of Bundled Products: Does It Matter How You Frame It? ; volume:72 ; number:1 ; day:31 ; month:1 ; year:2020 ; pages:39-63 ; date:2.2020
Schmalenbach business review ; 72, Heft 1 (31.1.2020), 39-63, 2.2020
- Creator
- Contributor
-
SpringerLink (Online service)
- DOI
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10.1007/s41464-020-00082-2
- URN
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urn:nbn:de:101:1-2020051823583618712723
- Rights
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Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Last update
-
14.08.2025, 11:03 AM CEST
Data provider
This object is provided by:
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Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Associated
- Hähnchen, Anjulie
- Baumgartner, Bernhard
- SpringerLink (Online service)
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