- Location
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783945496053
- Dimensions
-
22 cm
- Extent
-
II, 72 Seiten
- Language
-
Deutsch
- Notes
-
Illustrationen
- Bibliographic citation
-
Schriftenreihe Schwerpunkt Marketing ; Band 210[...]
- Keyword
-
Mund-zu-Mund-Werbung
Electronic Commerce
- Event
-
Veröffentlichung
- (where)
-
München
- (who)
-
FGM-Verlag, Verlag der FGM Fördergesellschaft Marketing e.V. an der Ludwig-Maximilians-Universität München
- (when)
-
[2015]
- Table of contents
- Rights
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Last update
-
11.03.2025, 12:02 PM CET
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Associated
- Schlomann, Katharina
- Wagner, Maximilian
- FGM-Verlag, Verlag der FGM Fördergesellschaft Marketing e.V. an der Ludwig-Maximilians-Universität München
Time of origin
- [2015]
Other Objects (12)
Digitales Empfehlungsmarketing : Konzeption, Theorien und Determinanten zur Glaubwürdigkeit des Electronic Word-of-Mouth (EWOM)
Electronic word of mouth about medical services
Electronic word-of-mouth : a systematic literature analysis
Word-of-mouth communication
The impact of electronic word-of-mouth on consumers and firms
The Impact of Electronic Word-of-Mouth on Consumers and Firms
The role of electronic word of mouth marketing in new product launch
Deterrence through word of mouth
Deterrence through word of mouth
Effects of Sociodemographic Variables on Electronic Word of Mouth: Evidence from Emerging Economies
The impacts of brand experiences on customer satisfaction and electronic word of mouth
Der Einfluss von electronic Word of Mouth auf Konsumentenvertrauen am Beispiel der Mobilfunkbranche 2019
Digitales Empfehlungsmarketing : Konzeption, Theorien und Determinanten zur Glaubwürdigkeit des Electronic Word-of-Mouth (EWOM)
Electronic word of mouth about medical services
Electronic word-of-mouth : a systematic literature analysis
Word-of-mouth communication
The impact of electronic word-of-mouth on consumers and firms
The Impact of Electronic Word-of-Mouth on Consumers and Firms
The role of electronic word of mouth marketing in new product launch
Deterrence through word of mouth
Deterrence through word of mouth
Effects of Sociodemographic Variables on Electronic Word of Mouth: Evidence from Emerging Economies
The impacts of brand experiences on customer satisfaction and electronic word of mouth
Der Einfluss von electronic Word of Mouth auf Konsumentenvertrauen am Beispiel der Mobilfunkbranche 2019
Digitales Empfehlungsmarketing : Konzeption, Theorien und Determinanten zur Glaubwürdigkeit des Electronic Word-of-Mouth (EWOM)
Electronic word of mouth about medical services
Electronic word-of-mouth : a systematic literature analysis
Word-of-mouth communication
The impact of electronic word-of-mouth on consumers and firms
The Impact of Electronic Word-of-Mouth on Consumers and Firms
The role of electronic word of mouth marketing in new product launch
Deterrence through word of mouth
Deterrence through word of mouth
Effects of Sociodemographic Variables on Electronic Word of Mouth: Evidence from Emerging Economies
The impacts of brand experiences on customer satisfaction and electronic word of mouth