Matthias Dressler

Betriebswirt

Born: 1965

Has participated in:

Meinungsführer in der interdisziplinären Forschung : Bestandsaufnahme und kritische Würdigung
Zentrale Marketing-Aspekte im Public Health-Care : Word-of-Mouth (WoM) als Kommunikationsinstrument und die Akzeptanz der erweiterten Tarifwahl
Krankenkassenmarketing in Online-Communities : eine Feasibility-Studie am Beispiel von studiVZ
Strategische Kundenbindung im public health-care : Gewinnung und Bindung von studentischen Zielgruppen

All Objects (7)

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