- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- Umfang
-
Online-Ressource
- Sprache
-
Englisch
- Erschienen in
-
Rationalitätskonzepte, Entscheidungsverhalten und ökonomische Modellierung (Laufzeit 1997 - 2008) ; 04-51
- Schlagwort
-
Marketing
Unternehmenskooperation
Vertikales Marketing
Affiliate-Programm
Qualität
Markenartikel
Markenimage
Signaling
Asymmetrische Information
Moral Hazard
Gemeinschaftsmarketing ; Qualität ; Markenartikel ; Produktimage ; Signaling ; Asymmetrische Information ; Moral Hazard
- Ereignis
-
Veröffentlichung
- (wo)
-
Mannheim
- (wer)
-
Universitätsbibliothek Mannheim
- (wann)
-
2004
- Urheber
- URN
-
urn:nbn:de:bsz:180-madoc-26923
- Rechteinformation
-
Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
-
25.03.2025, 13:57 MEZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Beteiligte
- Hakenes, Hendrik
- Peitz, Martin
- Universitätsbibliothek Mannheim
Entstanden
- 2004
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