Artikel

Fight alone or together? The influence of risk perception on helping behavior

Will there be a greater sense of solidarity and friendship during public crises? This study aims to determine whether risk perception influences employees' willingness to assist in times of public crisis, taking COVID-19 as a specific research scenario and based on the theory of 'tend and befriend'. This study hypothesized that risk perception will influence employees' helping behavior via the in-group identity, with the degree of impact dependent on the COVID-19 pandemic's severity. A questionnaire survey of 925 practitioners from various industries in the pandemic area revealed that: risk perception has a positive influence on employees' helping behavior; in-group identity plays a certain mediating role in the process of risk perception that influences employees' helping behavior; and the severity of a local pandemic negatively moderates the relationship between risk perception and helping behavior, but positively moderates the relationship between risk perception and in-group identity. Specifically, employees in high-risk areas are more likely to 'align' (higher degree of recognition by the in-group) but demonstrate less helping behavior, compared with those in areas with moderate and low risk from the COVID-19. By contrast, employees in low-risk areas display more helping behavior but have less in-group identity, compared with those in areas with moderate and high risk from the COVID-19. This study expands the research on the relationship between risk perception and helping behavior, enriches the research results on risk management theory, and provides a practical reference for risk governance.

Sprache
Englisch

Erschienen in
Journal: Journal of Risk and Financial Management ; ISSN: 1911-8074 ; Volume: 15 ; Year: 2022 ; Issue: 2 ; Pages: 1-15 ; Basel: MDPI

Klassifikation
Wirtschaft
Thema
COVID-19
helping behavior
in-group identity
risk perception
severity of a local pandemic

Ereignis
Geistige Schöpfung
(wer)
Yin, Liping
Wu, Yenchun Jim
Ereignis
Veröffentlichung
(wer)
MDPI
(wo)
Basel
(wann)
2022

DOI
doi:10.3390/jrfm15020078
Handle
Letzte Aktualisierung
10.03.2025, 11:43 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Artikel

Beteiligte

  • Yin, Liping
  • Wu, Yenchun Jim
  • MDPI

Entstanden

  • 2022

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