Aufsatzsammlung | Hochschulschrift
Channel-based price differentiation : literature review and empirical consumer research
- Location
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Deutsche Nationalbibliothek Frankfurt am Main
- Dimensions
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30 cm
- Extent
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106 Blätter
- Language
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Englisch
- Notes
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Illustrationen
WHU - Otto Beisheim School of Management, Dissertation, 2015
- Keyword
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Preisdifferenzierung
Multikanalvertrieb
Konsumentenverhalten
Bibliometrie
Preisdifferenzierung
Mehrgleisiger Vertrieb
Verbraucherverhalten
Bibliometrie
- Creator
- Table of contents
- Rights
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Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Last update
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11.06.2025, 1:46 PM CEST
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Object type
- Hochschulschrift
- Aufsatzsammlung
Associated
Other Objects (12)
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Consumer behavior towards on-net/off-net price differentiation
One firm, one product, two prices: channel-based price differentiation and customer retention
Price differentiation strategies
Price disclosure rules and consumer price comparison
Price disclosure rules and consumer price comparison
Consumer optimism and price discrimination
Consumer price indices <Paris>, 2.1984
Product Differentiation and Consumer Preferences for Sustainable Food
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Towards a consumer sentiment channel of monetary policy
Channel-based price differentiation : literature review and empirical consumer research
Consumer behavior towards on-net, off-net price differentiation
Consumer behavior towards on-net/off-net price differentiation
One firm, one product, two prices: channel-based price differentiation and customer retention
Price differentiation strategies
Price disclosure rules and consumer price comparison
Price disclosure rules and consumer price comparison
Consumer optimism and price discrimination
Consumer price indices <Paris>, 2.1984
Product Differentiation and Consumer Preferences for Sustainable Food
Cross-channel integration : A consumer and supplier perspective