Effect of social media marketing on online travel purchase behavior post-COVID-19: mediating role of brand trust and brand loyalty
- Location
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Deutsche Nationalbibliothek Frankfurt am Main
- Extent
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Online-Ressource
- Language
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Englisch
- Notes
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online resource.
- Bibliographic citation
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Effect of social media marketing on online travel purchase behavior post-COVID-19: mediating role of brand trust and brand loyalty ; volume:9 ; number:1 ; day:28 ; month:3 ; year:2023 ; pages:1-13 ; date:12.2023
Future Business Journal / Future University in Egypt ; 9, Heft 1 (28.3.2023), 1-13, 12.2023
- Classification
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Management
- Creator
- Contributor
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SpringerLink (Online service)
- DOI
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10.1186/s43093-023-00192-6
- URN
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urn:nbn:de:101:1-2023062409212546179829
- Rights
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Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Last update
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14.08.2025, 11:01 AM CEST
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Associated
- Azhar, Mohd
- Husain, Rehan
- Hamid, Sheeba
- Rahman, Mohd Nayyer
- SpringerLink (Online service)
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