Hochschulschrift
Retail branding and store loyalty : an analysis in the context of reciprocity, store accessibility, and retail formats
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783658015954
3658015950
- Maße
-
21 cm
- Umfang
-
XIX, 180 S.
- Sprache
-
Englisch
- Anmerkungen
-
Zusätzliches Online-Angebot unter DOI: 10.1007/978-3-658-01596-1
Zugl.: Trier, Univ., Diss., 2012
- Schlagwort
-
Einzelhandel
Markenpolitik
Beziehungsmarketing
Marktzugang
- Inhaltsverzeichnis
- Rechteinformation
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Letzte Aktualisierung
-
11.03.2025, 12:35 MEZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
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Objekttyp
- Hochschulschrift
Beteiligte
- Weimann, Bettina
- Springer Gabler
Entstanden
- 2013
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