Arbeitspapier

Dyed in the wool? An empirical note on fan loyalty

Language
Englisch

Bibliographic citation


Series: Manchester Business School Working Paper; No. 571

Subject (what)
Wirtschaft
Fußballsport
Beziehungsmarketing
Konsumentenverhalten

Contributor
Robinson, Terry
Manchester: The University of Manchester, Manchester Business School
Published
Manchester: The University of Manchester, Manchester Business School

Rights
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft
Last update
18.10.2021, 8:57 AM CEST

Object type


  • Arbeitspapier

Associated


  • Robinson, Terry
  • Manchester: The University of Manchester, Manchester Business School

Time of origin


  • Manchester: The University of Manchester, Manchester Business School

Other Objects (12)