- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783825818876
- Maße
-
21 cm
- Umfang
-
XIV, 237 S.
- Sprache
-
Englisch
- Anmerkungen
-
Ill., graph. Darst.
Literaturverz. S. 201 - 237
- Erschienen in
-
Markenmanagement ; Vol. 8
- Schlagwort
-
Markenpolitik
User Generated Content
- Ereignis
-
Veröffentlichung
- (wo)
-
Berlin, Münster
- (wer)
-
Lit
- (wann)
-
2008
- Urheber
- Inhaltsverzeichnis
- Rechteinformation
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Letzte Aktualisierung
-
11.06.2025, 14:14 MESZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Beteiligte
- Burmann, Christoph
- Arnhold, Ulrike
- Lit
Entstanden
- 2008
Ähnliche Objekte (12)
User generated branding : integrating user generated content into brand management
Drivers of user engagement in influencer branding : an empirical analysis of brand-related user-generated content on Instagram
Summarizing User-generated Discourse
User-Generated Content & Data
User-generated content and its impact on branding : how users and communities create and manage brands in social media
Identification of Online Users' Social Status via Mining User-Generated Data
Visual Analysis of Controversy in User-generated Encyclopedias
Visual analysis of controversy in user-generated encyclopedias
Studies of user-generated content: a systematic review
User Attribute Inference via Mining User-Generated Data
Dark side of UGC: A user-centric perspective on the impact of user-generated content
Information quality in user-generated content
User generated branding : integrating user generated content into brand management
Drivers of user engagement in influencer branding : an empirical analysis of brand-related user-generated content on Instagram
Summarizing User-generated Discourse
User-Generated Content & Data
User-generated content and its impact on branding : how users and communities create and manage brands in social media
Identification of Online Users' Social Status via Mining User-Generated Data
Visual Analysis of Controversy in User-generated Encyclopedias
Visual analysis of controversy in user-generated encyclopedias
Studies of user-generated content: a systematic review
User Attribute Inference via Mining User-Generated Data
Dark side of UGC: A user-centric perspective on the impact of user-generated content
Information quality in user-generated content
User generated branding : integrating user generated content into brand management
Drivers of user engagement in influencer branding : an empirical analysis of brand-related user-generated content on Instagram
Summarizing User-generated Discourse
User-Generated Content & Data
User-generated content and its impact on branding : how users and communities create and manage brands in social media
Identification of Online Users' Social Status via Mining User-Generated Data
Visual Analysis of Controversy in User-generated Encyclopedias
Visual analysis of controversy in user-generated encyclopedias
Studies of user-generated content: a systematic review
User Attribute Inference via Mining User-Generated Data
Dark side of UGC: A user-centric perspective on the impact of user-generated content