Psychographic segmentation : psychological measures related to consumer behavior and lifestyle
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783339107305
3339107300
- Maße
-
21 cm, 169 g
- Umfang
-
125 Seiten
- Sprache
-
Englisch
- Anmerkungen
-
Illustrationen
- Erschienen in
-
Schriftenreihe Studien zum Konsumentenverhalten ; Band 84
- Schlagwort
-
Marktsegmentierung
Lebensstil
Verbraucherverhalten
- Ereignis
-
Veröffentlichung
- (wo)
-
Hamburg
- (wer)
-
Verlag Dr. Kovač
- (wann)
-
2019
- Urheber
- Beteiligte Personen und Organisationen
- Inhaltsverzeichnis
- Rechteinformation
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Letzte Aktualisierung
-
11.06.2025, 13:56 MESZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
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Beteiligte
- Roberts, Donna
- Verlag Dr. Kovač
- Verlag Dr. Kovač
Entstanden
- 2019
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