Artikel

The economics and management of innovation in travel and tourism services: The case of European cruise industry in Dubai

Firms entering new markets face a difficult challenge: how to manage the innovation process to satisfy specific clients' requests. In view of its geographical location and business friendly policies Dubai has become the gateway between East and West. Thus, European travel & tourism industry predicts business development. Prior research suggests that managers should consider religious factors to avoid strategic drift. In this paper we explore what kind of innovations should be introduced in travel service to comply with specific clients. We argue that after a long period of strategic and market analysis, the very affected conceptual step is "service development and market testing". Our arguments are supported by empirical analysis.

Language
Englisch

Bibliographic citation
Journal: UTMS Journal of Economics ; ISSN: 1857-6982 ; Volume: 3 ; Year: 2012 ; Issue: 2 ; Pages: 167-179 ; Skopje: University of Tourism and Management

Classification
Wirtschaft
Multinational Firms; International Business
Sports; Gambling; Restaurants; Recreation; Tourism
Subject
travel management
tourism innovatio
hospitality
innovation process
Dubai
tourism economics

Event
Geistige Schöpfung
(who)
Di Foggia, Giacomo
Lazzarotti, Valentina
Pizzurno, Emanuele
Event
Veröffentlichung
(who)
University of Tourism and Management
(where)
Skopje
(when)
2012

Handle
Last update
10.03.2025, 11:42 AM CET

Data provider

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Object type

  • Artikel

Associated

  • Di Foggia, Giacomo
  • Lazzarotti, Valentina
  • Pizzurno, Emanuele
  • University of Tourism and Management

Time of origin

  • 2012

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