The economics and management of innovation in travel and tourism services: The case of European cruise industry in Dubai

Artikel

Firms entering new markets face a difficult challenge: how to manage the innovation process to satisfy specific clients' requests. In view of its geographical location and business friendly policies Dubai has become the gateway between East and West. Thus, European travel & tourism industry predicts business development. Prior research suggests that managers should consider religious factors to avoid strategic drift. In this paper we explore what kind of innovations should be introduced in travel service to comply with specific clients. We argue that after a long period of strategic and market analysis, the very affected conceptual step is "service development and market testing". Our arguments are supported by empirical analysis.

Angaben zum Objekt

• Sprache: Englisch

Verweise und Beziehungen

• Erschienen in: Journal: UTMS Journal of Economics ; ISSN: 1857-6982 ; Volume: 3 ; Year: 2012 ; Issue: 2 ; Pages: 167-179 ; Skopje: University of Tourism and Management

Klassifikation und Themen

• Klassifikation: Wirtschaft ; Multinational Firms; International Business ; Sports; Gambling; Restaurants; Recreation; Tourism
• Thema: travel management ; tourism innovatio ; hospitality ; innovation process ; Dubai ; tourism economics

Beteiligte, Orts- und Zeitangaben

• Ereignis: Geistige Schöpfung
• (wer): Di Foggia, Giacomo ; Lazzarotti, Valentina ; Pizzurno, Emanuele
• Ereignis: Veröffentlichung
• (wer): University of Tourism and Management
• (wo): Skopje
• (wann): 2012

Weitere Informationen

• Handle: http://hdl.handle.net/10419/105292
• Letzte Aktualisierung: 10.03.2025, 11:42 MEZ