Arbeitspapier

Can Naked Exclusion Be Procompetitive?

Antitrust scholars have argued that exclusive contracts have anticompetitive, or at best neutral effects, if no efficiencies are generated. In contrast, this paper shows that exclusive contracts can have procompetitive effects, provided buyers are imperfect downstream competitors and contract breach is feasible. In that case an efficient entrant is not necessarily foreclosed through exclusive contracting but induces buyers to breach. Because breaching buyers have to pay expectation damages to the incumbent, the downstream profits they obtain when breaching must be large enough. Therefore, the entrant needs to set a lower wholesale price than absent exclusive contracting, leading to lower final consumer prices and higher welfare.

Language
Englisch

Bibliographic citation
Series: Munich Discussion Paper ; No. 2012-5

Classification
Wirtschaft
Market Structure, Pricing, and Design: Oligopoly and Other Forms of Market Imperfection
Antitrust Law
Monopoly; Monopolization Strategies
Vertical Restraints; Resale Price Maintenance; Quantity Discounts
Subject
Exclusive Contracting
Naked Exclusion
Contract Breach
Antitrust Policy
Vertriebsbindung
Lieferantenmanagement
Markteintritt
Wettbewerb
Theorie

Event
Geistige Schöpfung
(who)
Gratz, Linda
Reisinger, Markus
Event
Veröffentlichung
(who)
Ludwig-Maximilians-Universität München, Volkswirtschaftliche Fakultät
(where)
München
(when)
2012

DOI
doi:10.5282/ubm/epub.12733
Handle
URN
urn:nbn:de:bvb:19-epub-12733-5
Last update
10.03.2025, 11:45 AM CET

Data provider

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Object type

  • Arbeitspapier

Associated

  • Gratz, Linda
  • Reisinger, Markus
  • Ludwig-Maximilians-Universität München, Volkswirtschaftliche Fakultät

Time of origin

  • 2012

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