Arbeitspapier

Multiproduct Firms, Product Differentiation, and Market Structure

This paper provides a survey on the literature on multiple firms under either endogenous or exogenous product differentiation. The main aim is to identify the reasons why firms supply product lines rather than single goods. Factors pertaining to the demand side, such as brand loyalty and switching costs, are treated here. Moreover, the incentive towards product proliferation is investigated in connection with the issue of the persistence of monopoly. The consequences of product proliferation on social welfare are also discussed.

Language
Englisch

Bibliographic citation
Series: Quaderni - Working Paper DSE ; No. 368

Classification
Wirtschaft

Event
Geistige Schöpfung
(who)
Lambertini, Luca
Baranzoni, Silvia
Bianchi, Patrizio
Event
Veröffentlichung
(who)
Alma Mater Studiorum - Università di Bologna, Dipartimento di Scienze Economiche (DSE)
(where)
Bologna
(when)
2000

DOI
doi:10.6092/unibo/amsacta/4941
Handle
Last update
10.03.2025, 11:42 AM CET

Data provider

This object is provided by:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.

Object type

  • Arbeitspapier

Associated

  • Lambertini, Luca
  • Baranzoni, Silvia
  • Bianchi, Patrizio
  • Alma Mater Studiorum - Università di Bologna, Dipartimento di Scienze Economiche (DSE)

Time of origin

  • 2000

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