Cognitive probes in web surveys: on the effect of different text box size and probing exposure on response quality

Abstract: In this study, we explore to what extent the visual presentation of open-ended probes, in connection with different prior probing exposure, impacts on response quality. We experiment with two text box sizes for a specific immigrant probe (Which type of immigrants were you thinking of when you answered the question?). On the one hand, we use a standard size equal to the other text box sizes in the survey but oversized for the specific response task. On the other hand, we use a smaller text box which fits the response task. The other probes in the survey that use the standard text box are mainly category-selection probes that ask for a reasoning for the chosen answer value. Due to randomized rotation of questions, respondents receive different numbers of category-selection probes prior to the immigrant probe, resulting in different degrees of exposure to category-selection probing prior to the immi-grant probe. For the immigrant probe, we find that respondents who receive the standar

Standort
Deutsche Nationalbibliothek Frankfurt am Main
Umfang
Online-Ressource
Sprache
Englisch
Anmerkungen
Veröffentlichungsversion
begutachtet (peer reviewed)
In: Social Science Computer Review ; 32 (2014) 4 ; 524-533

Klassifikation
Sozialwissenschaften, Soziologie, Anthropologie

Ereignis
Veröffentlichung
(wo)
Mannheim
(wann)
2014
Urheber
Behr, Dorothée
Bandilla, Wolfgang
Kaczmirek, Lars
Braun, Michael

DOI
10.1177/0894439313485203
URN
urn:nbn:de:101:1-2019080313023796133717
Rechteinformation
Open Access unbekannt; Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Letzte Aktualisierung
25.03.2025, 13:50 MEZ

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Beteiligte

  • Behr, Dorothée
  • Bandilla, Wolfgang
  • Kaczmirek, Lars
  • Braun, Michael

Entstanden

  • 2014

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