Hochschulschrift
Strategic shifts between business types : a transaction cost theory-based approach supported by dyad simulation
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783824479894
3824479893
- Maße
-
21 cm
- Umfang
-
XVIII, 320 S.
- Ausgabe
-
1. Aufl.
- Sprache
-
Englisch
- Anmerkungen
-
Ill., graph. Darst.
Zugl.: Münster, Univ., Diss., 2003
- Klassifikation
-
Management
- Schlagwort
-
Investitionsgütermarketing
Business-to-Business-Marketing
Differenzierungsstrategie
Netzeffekt
Transaktionskostenansatz
- Ereignis
-
Veröffentlichung
- (wo)
-
Wiesbaden
- (wer)
-
Dt. Univ.-Verl.
- (wann)
-
2004
- Urheber
- Inhaltsverzeichnis
- Rechteinformation
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Letzte Aktualisierung
-
11.06.2025, 14:24 MESZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
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Objekttyp
- Hochschulschrift
Beteiligte
- Mühlfeld-Kerstan, Katrin
- Dt. Univ.-Verl.
Entstanden
- 2004
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