Sales and Price Synchronization in German Food Retailing

Abstract: German food retailing is characterized by a strong price competition. Thus, we would expect the law of one price to hold and price adjustments to occur simultaneously. However, significant price differences can be observed which are often caused by sales. As price promotions are not related to supply or demand changes, they might bias measures of price synchronization. As dairy products are a key category that is often used in sales, we study the impact of price promotions on measures of price synchronization using dairy product prices in the German food retail market. Our results show with a very few exceptions that price promotions significantly bias the measures of price synchronization within and between stores. Over all stores and products 25% of regular prices are synchronized but only 10% of promotional prices occur simultaneously. Discounters synchronize regular price changes to a greater extent and promotional prices to a lesser extent. The level of price synchronization b.... https://www.tib-op.org/ojs/index.php/gjae/article/view/1809

Location
Deutsche Nationalbibliothek Frankfurt am Main
Extent
Online-Ressource
Language
Englisch

Bibliographic citation
Sales and Price Synchronization in German Food Retailing ; volume:59 ; number:4 ; year:2010
German journal of agricultural economics ; 59, Heft 4 (2010)

Creator
Hoffmann, Angela
Loy, Jens-Peter

DOI
10.52825/gjae.v59i4.1809
URN
urn:nbn:de:101:1-2409251039558.626956154816
Rights
Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Last update
15.08.2025, 7:35 AM CEST

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Associated

  • Hoffmann, Angela
  • Loy, Jens-Peter

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