Konferenzbeitrag
Strategy scenario selection in the competition of mobile ecosystems
Competition in the mobile market is centered on platforms, or operating systems, for smartphones. The current competition and market structure of the global mobile market has shifted to a competition among ecosystems that utilize the same mobile operating systems of the platform operators. This paper aims to answer those questions. The direction of competition in the smartphone industry is traced. This study tries to list the selectable strategy options for each major ecosystem. Then the strategy options for each ecosystem are tested in terms of their desirability from the viewpoint of industry experts. Finally, this study tries to put the puzzle together based on the most desirable strategy options for each ecosystem.
- Language
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Englisch
- Bibliographic citation
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Series: 24th European Regional Conference of the International Telecommunications Society (ITS): "Technology, Investment and Uncertainty", Florence, Italy, 20th-23rd October, 2013
- Classification
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Wirtschaft
- Event
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Geistige Schöpfung
- (who)
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Lee, Hyun Joo
Kim, Jin Ki
- Event
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Veröffentlichung
- (who)
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International Telecommunications Society (ITS)
- (where)
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Calgary
- (when)
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2013
- Handle
- Last update
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10.03.2025, 11:43 AM CET
Data provider
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
Object type
- Konferenzbeitrag
Associated
- Lee, Hyun Joo
- Kim, Jin Ki
- International Telecommunications Society (ITS)
Time of origin
- 2013
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