Personalization scale in airlines: combining the power of rich customer data, experiential learning, and revenue management
- Standort
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Deutsche Nationalbibliothek Frankfurt am Main
- ISSN
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1477-657X
- Umfang
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Online-Ressource
- Sprache
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Englisch
- Anmerkungen
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online resource.
- Erschienen in
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Personalization scale in airlines: combining the power of rich customer data, experiential learning, and revenue management ; day:11 ; month:1 ; year:2023 ; pages:1-10
Journal of revenue and pricing management ; (11.1.2023), 1-10
- Urheber
-
Guerrini, Alberto
Ferri, Gabriele
Rocchi, Stefano
Cirelli, Marcelo
Piña, Vicente
Grieszmann, Antoine
- Beteiligte Personen und Organisationen
-
SpringerLink (Online service)
- DOI
-
10.1057/s41272-022-00404-8
- URN
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urn:nbn:de:101:1-2023032021132446071422
- Rechteinformation
-
Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
-
14.08.2025, 10:52 MESZ
Datenpartner
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Beteiligte
- Guerrini, Alberto
- Ferri, Gabriele
- Rocchi, Stefano
- Cirelli, Marcelo
- Piña, Vicente
- Grieszmann, Antoine
- SpringerLink (Online service)
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