In search of common ground

Abstract: The article explores conceptualizations of multicultural programming by commissioning editors and programme-makers working for public broadcasters in five west European countries. It discusses current ideas concerning multicultural programming as well as resulting programme formats. The article shows how makers of multicultural programmes have developed several strategies to address both minority and mainstream audiences. These vary from creating common points of reference and concentrating on so-called universal experiences such as death, birth, love and friendship to making use of lighthearted formulas. It also shows how, especially in the Netherlands and the UK, multicultural programming has developed into a broad range of formats, labelled ‘cross-cultural’. Factual entertainment or infotainment formats, addressing urban and young audiences, are favoured at the cost of social realist styles and programmes addressing older audiences or first-generation immigrants

Standort
Deutsche Nationalbibliothek Frankfurt am Main
Umfang
Online-Ressource
Sprache
Englisch
Anmerkungen
Postprint
begutachtet (peer reviewed)
In: European Journal of Cultural Studies ; 9 (2006) 1 ; 25-46

Ereignis
Veröffentlichung
(wo)
Mannheim
(wann)
2006
Urheber
Leurdijk, Andra

DOI
10.1177/1367549406060806
URN
urn:nbn:de:0168-ssoar-226749
Rechteinformation
Open Access unbekannt; Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Letzte Aktualisierung
25.03.2025, 13:47 MEZ

Datenpartner

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Beteiligte

  • Leurdijk, Andra

Entstanden

  • 2006

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