Artikel

Baidu index and predictability of Chinese stock returns

A number of studies have investigated the predictability of Chinese stock returns with economic variables. Given the newly emerged dataset from the Internet, this paper investigates whether the Baidu Index can be employed to predict Chinese stock returns. The empirical results show that 1) the Search Frequency of Baidu Index (SFBI) can predict next day's price changes; 2) the stock prices go up when individual investors pay less attention to the stocks and go down when individual investors pay more attention to the stocks; 3) the trading strategy constructed by shorting on the most SFBI and longing on the least SFBI outperforms the corresponding market index returns without consideration of the transaction costs. These results complement the existing literature on the predictability of Chinese stock returns and have potential implications for asset pricing and risk management.

Language
Englisch

Bibliographic citation
Journal: Financial Innovation ; ISSN: 2199-4730 ; Volume: 3 ; Year: 2017 ; Issue: 4 ; Pages: 1-8 ; Heidelberg: Springer

Classification
Management
Subject
Stock return predictability
Baidu index
Trading strategy
Financial Big data analytics
Chinese stock market
Investor inattention

Event
Geistige Schöpfung
(who)
Shen, Dehua
Zhang, Yongjie
Xiong, Xiong
Zhang, Wei
Event
Veröffentlichung
(who)
Springer
(where)
Heidelberg
(when)
2017

DOI
doi:10.1186/s40854-017-0053-1
Handle
Last update
10.03.2025, 11:44 AM CET

Data provider

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Object type

  • Artikel

Associated

  • Shen, Dehua
  • Zhang, Yongjie
  • Xiong, Xiong
  • Zhang, Wei
  • Springer

Time of origin

  • 2017

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