Gender, Voice and Online Space: Expressions of Feminism on Social Media in Spain

Abstract: Feminism's current momentum, encouraged by movements such as #NiUnaMenos or #MeToo, has caused many social media agents to adopt some degree of feminism as a part of their online image or personal brand. 'Being a feminist', for some, has become a marketing strategy in times of great polarisation between progressive forces and a reactionary backlash against feminism. The appropriation of feminism by the global market challenges public opinion, media, and academia to think and rethink feminism, and to consider whether these changes have voided it of political meaning (Banet-Weiser, 2012, 2018; Gill, 2016b). In Spain, the (extreme) right is continually launching attacks against feminism. At the same time, minority collectives such as LGBTQ+ or Roma are helping to spread feminist values into the mainstream, denouncing one of its main struggles: structural and intersectional violence against women, including online hate and harassment. In this context of confrontation, social media agen

Object Details

• Location: Deutsche Nationalbibliothek Frankfurt am Main
• Extent: Online-Ressource
• Language: Englisch
• Notes: Veröffentlichungsversion ; begutachtet (peer reviewed) ; In: Media and Communication ; 9 (2021) 2 ; 62-71

Contributors, Places and Time

• Event: Veröffentlichung
• (where): Mannheim
• (who): SSOAR, GESIS – Leibniz-Institut für Sozialwissenschaften e.V.
• (when): 2021
• Creator: Tortajada, Iolanda ; Willem, Cilia

Further information

• DOI: 10.17645/mac.v9i2.3851
• URN: urn:nbn:de:101:1-2023010509225264066086
• Rights: Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
• Last update: 25.03.2025, 1:46 PM CET