Multiple Treatment Modeling for Target Marketing Campaigns: A Large-Scale Benchmark Study
- Location
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Deutsche Nationalbibliothek Frankfurt am Main
- ISSN
-
1572-9419
- Extent
-
Online-Ressource
- Language
-
Englisch
- Notes
-
online resource.
- Bibliographic citation
-
Multiple Treatment Modeling for Target Marketing Campaigns: A Large-Scale Benchmark Study ; day:2 ; month:6 ; year:2022 ; pages:1-24
Information systems frontiers ; (2.6.2022), 1-24
- Classification
-
Wirtschaft
- Creator
- Contributor
-
SpringerLink (Online service)
- DOI
-
10.1007/s10796-022-10283-4
- URN
-
urn:nbn:de:101:1-2022080121124417811057
- Rights
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Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Last update
-
15.08.2025, 7:33 AM CEST
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Associated
- Gubela, Robin Marco
- Lessmann, Stefan
- Stöcker, Björn
- SpringerLink (Online service)
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