Who Uses Right-Wing Alternative Online Media? An Exploration of Audience Characteristics

Abstract: Accompanying the success of the radical right and right-wing populist movements, right-wing alternative online media have recently gained prominence and, to some extent, influence on public discourse and elections. The existing scholarship so far focuses primarily on the role of content and social media distribution and pays little attention to the audiences of right-wing alternative media, especially at a cross-national level and in the European context. The present paper addresses this gap by exploring the characteristics of the audiences of right-wing alternative online media. Based on a secondary data analysis of the 2019 Reuters Digital News Survey, this article presents a cross-national analysis of right-wing alternative media use in Northern and Central Europe. The results indicate a comparatively high prevalence of right-wing alternative online media in Sweden, whereas in Germany, Austria, and Finland, these news websites seem to be far less popular. With regard to audience

Object Details

• Location: Deutsche Nationalbibliothek Frankfurt am Main
• Extent: Online-Ressource
• Language: Englisch
• Notes: Veröffentlichungsversion ; begutachtet (peer reviewed) ; In: Politics and Governance ; 8 (2020) 3 ; 6-18

Contributors, Places and Time

• Event: Veröffentlichung
• (where): Mannheim
• (who): SSOAR, GESIS – Leibniz-Institut für Sozialwissenschaften e.V.
• (when): 2020
• Creator: Schulze, Heidi

Further information

• DOI: 10.17645/pag.v8i3.2925
• URN: urn:nbn:de:101:1-2021102113573355673800
• Rights: Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
• Last update: 25.03.2025, 1:46 PM CET