Arbeitspapier

Conscientious consumers? Preferences, personality and expenditure in the UK

While the importance of personality for understanding differences in labor market outcomes has come to be increasingly appreciated by economic scholars, little research has so far focused on the question whether these measures also explain some of the individual heterogeneity in demand behavior. Using data from the British Household Panel Survey, this study provides evidence for the relationship between the Big Five personality traits and expenditures for food away from home and other leisure activities. Additionally, we assess the relationship between dimensions of personality and individual preferences in predicting expenditure on these categories. Results indicate that aspects of personality predict a nonnegligible part of expenditure behavior, and that these effects are independent of the individual's preference stock. Our results provide empirical support for approaches that include personality as a constraint into economic models of human behavior.

Language
Englisch

Bibliographic citation
Series: Papers on Economics and Evolution ; No. 1305

Classification
Wirtschaft
Consumer Economics: Empirical Analysis
Subject
Personality
Five Factor Model
Expenditures
Leisure

Event
Geistige Schöpfung
(who)
Volland, Benjamin
Event
Veröffentlichung
(who)
Max Planck Institute of Economics
(where)
Jena
(when)
2013

Handle
Last update
10.03.2025, 11:42 AM CET

Data provider

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Object type

  • Arbeitspapier

Associated

  • Volland, Benjamin
  • Max Planck Institute of Economics

Time of origin

  • 2013

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