Artikel
Inward FDI skilled labour, and product differentiation in the CEEC
The ratios of spending on R&D, advertising and marketing to sales are employed accordingly as direct determinants of the degree of vertical and horizontal product differentiation. The model is verified with direct regressions and a system of simultaneous regressions combining large firm survey with sector-level data from the UNCTAD for 13 Central and Eastern European countries. The econometric results evince that the increased demand for skilled labour (human capital) was greater than any FDI-induced labour market spillovers. As expected, this contributed to less differentiation which became more costly. Consistently, foreign-owned enterprises employed more highlyskilled employees but they reacted to more foreign investment similarly to domestic firms (so reducing the level of differentiation).
- Sprache
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Englisch
- Erschienen in
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Journal: Journal for East European Management Studies ; ISSN: 0949-6181 ; Volume: 11 ; Year: 2006 ; Issue: 2 ; Pages: 91-112 ; Mering: Rainer Hampp Verlag
- Klassifikation
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Management
- Thema
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product differentiation
business strategy
inward FDI
skilled labour
Central and Eastern Europe
- Ereignis
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Geistige Schöpfung
- (wer)
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Rutkowski, Aleksander
- Ereignis
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Veröffentlichung
- (wer)
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Rainer Hampp Verlag
- (wo)
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Mering
- (wann)
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2006
- Handle
- Letzte Aktualisierung
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10.03.2025, 11:41 MEZ
Datenpartner
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Objekttyp
- Artikel
Beteiligte
- Rutkowski, Aleksander
- Rainer Hampp Verlag
Entstanden
- 2006