Hochschulschrift
Cultural Differences in Design-based Product Evaluation: The Role of Holistic and Analytic Thinking
- Weitere Titel
-
Kulturelle Unterschiede in der design-basierten Produktevaluierung: Die Rolle des individuellen Denkstils
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- Umfang
-
Online-Ressource
- Sprache
-
Englisch
- Anmerkungen
-
Kiel, Christian-Albrechts-Universität, Diss., 2013
- Schlagwort
-
Markenimage
Kaufmotiv
Verpackung
Kulturelle Identität
Markenimage
Kaufmotivation
Verpackung
Ethnische Identität
Kulturpsychologie
Wirtschaft
- URN
-
urn:nbn:de:gbv:8-diss-118744
- Rechteinformation
-
Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
-
25.03.2025, 13:53 MEZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Hochschulschrift
Beteiligte
- Liu, Li
- Universitätsbibliothek Kiel
Entstanden
- 2013
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