How incentive-based customer acquisition affects the value of the customer base
- Standort
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Deutsche Nationalbibliothek Frankfurt am Main
- Umfang
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Online-Ressource
- Sprache
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Englisch
- Erschienen in
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How incentive-based customer acquisition affects the value of the customer base ; 2009, 4, S. 4-5
EFL quarterly / E-Finance Lab; 2009, 4, S. 4-5
- Klassifikation
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Wirtschaft
- Urheber
- URN
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urn:nbn:de:hebis:30:3-578819
- Rechteinformation
-
Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
-
15.08.2025, 07:37 MESZ
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Beteiligte
- Heiligenthal, Jeanette
- Skiera, Bernd
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