Hochschulschrift
Essays on Corporate Communication : Empirical Applications to Product Recall Communication and Advertising Creativity
- Alternative title
-
Essays zur Unternehmenskommunikation - Empirische Anwendungen zur Kommunikation von Produktrückrufen und Werbekreativität
- Location
-
Deutsche Nationalbibliothek Frankfurt am Main
- Extent
-
Online-Ressource
- Language
-
Englisch
- Notes
-
Zugl.: Kiel, Christian-Albrechts-Universität, Diss., 2012
- Keyword
-
Wirtschaft
- Event
-
Veröffentlichung
- (where)
-
Kiel
- (who)
-
Universitätsbibliothek Kiel
- (when)
-
2012
- Creator
- URN
-
urn:nbn:de:gbv:8-diss-86679
- Rights
-
Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Last update
-
25.03.2025, 1:43 PM CET
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Object type
- Hochschulschrift
Associated
- Kübler, Raoul
- Christian-Albrechts-Universität zu Kiel. Institut für Betriebswirtschaftslehre
- Universitätsbibliothek Kiel
Time of origin
- 2012
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