Fresh fruit and vegetable branding: Investigating consumer behavior with visual and mixed methods
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- Umfang
-
Online-Ressource
- Sprache
-
Englisch
- Anmerkungen
-
Geisenheim, Hochschule Geisenheim, Dissertation, 2022
- Schlagwort
-
Verbraucherverhalten
Markenpolitik
Ursprungsland
Markenartikel
Markenimage
- Ereignis
-
Veröffentlichung
- (wo)
-
Geisenheim
- (wer)
-
Hochschule Geisenheim
- (wann)
-
2022
- Urheber
- Beteiligte Personen und Organisationen
-
Sparke, Kai
Sparke, Kai
Kühl, Rainer
Godemann, Jasmin
- URN
-
urn:nbn:de:hebis:2083-476
- Rechteinformation
-
Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
-
25.03.2025, 13:43 MEZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
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Deutsche Nationalbibliothek. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Beteiligte
- Kleih, Anne-Katrin
- Sparke, Kai
- Kühl, Rainer
- Godemann, Jasmin
- Hochschule Geisenheim
Entstanden
- 2022
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