Arbeitspapier

Consumer shopping costs as a cause of slotting fees: A rent-shifting mechanism

Analyzing a sequential bargaining framework with one retailer and two suppliers of substitutable goods, we show that slotting fees may emerge as a result of a rent-shifting mechanism when consumer shopping costs are taken into account. If consumers economize on their shopping costs by bundling their purchases, their buying decision depends rather on the price for the whole shopping basket than on individual product prices. This induces complementarities between the goods offered at a retail outlet. If the complementarity effect resulting from shopping costs dominates the original substitution effect, the wholesale price negotiated with the first supplier is upward distorted in order to shift rent from the second supplier. As long as the first supplier has only little bargaining power, she compensates the retailer for the upward distorted wholesale price by paying a slotting fee. We also show that banning slotting fees causes per- unit price to fall and welfare to increase.

Sprache
Englisch

Erschienen in
Series: DIW Discussion Papers ; No. 1012

Klassifikation
Wirtschaft
Firm Organization and Market Structure
Vertical Restraints; Resale Price Maintenance; Quantity Discounts
Thema
Shopping costs
rent-shifting
slotting fees
Einzelhandel
Konsumgüterindustrie
Lieferanten-Kunden-Beziehung
Verkaufsförderung
Sortiment
Preis
Rent Seeking
Konsumentenverhalten
Kosten
Komplementärgut
Theorie

Ereignis
Geistige Schöpfung
(wer)
Caprice, Stéphane
von Schlippenbach, Vanessa
Ereignis
Veröffentlichung
(wer)
Deutsches Institut für Wirtschaftsforschung (DIW)
(wo)
Berlin
(wann)
2010

Handle
Letzte Aktualisierung
10.03.2025, 11:44 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
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Objekttyp

  • Arbeitspapier

Beteiligte

  • Caprice, Stéphane
  • von Schlippenbach, Vanessa
  • Deutsches Institut für Wirtschaftsforschung (DIW)

Entstanden

  • 2010

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