Artikel
Private and Public Sector Platforms - Characteristics and Differences
Private sector platforms allow for new ways of doing business by connecting different market actors. Recently, public sector platforms have emerged that engage consumer citizens for economic and societal challenges. This paper conceptualizes such platforms, based on a thorough literature review and an empirical data collection. We provide five defining characteristics of platforms and show how private and public sector platforms differ.
- Sprache
-
Englisch
- Erschienen in
-
Journal: Marketing Review St.Gallen ; ISSN: 1865-7516 ; Volume: 36 ; Year: 2019 ; Issue: 2 ; Pages: 18-25
- Klassifikation
-
Management
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Ottlewski, Lydia
Gollnhofer, Johanna Franziska
- Ereignis
-
Veröffentlichung
- (wer)
-
Thexis Verlag
- (wo)
-
St.Gallen
- (wann)
-
2019
- Handle
- Letzte Aktualisierung
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10.03.2025, 11:43 MEZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Artikel
Beteiligte
- Ottlewski, Lydia
- Gollnhofer, Johanna Franziska
- Thexis Verlag
Entstanden
- 2019
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