3G mobile business

1. Introduction 2. Evolution from 1G to 3G (UMTS) 3. Characteristics of mobile application 4. Key market figures 4.1 World market 4.2 German market 5. The business environment for Mobile Applications 5.1 The role of suppliers 5.1.1 Infrastructure suppliers 5.1.2 Content suppliers 5.2 The role of customers 5.2.1 Service Providers and other distributors 5.2.2 Consumers 5.2.2.1 ARPU and CCPU 5.2.2.2 CPGA and Churn rate 5.2.2.3 Segmentation 5.3 The role of substitutes 5.4 The role of industry competition 5.4.1 Worldwide competition 5.4.2 Competition in Germany 5.4.3 Price competition 5.4.4 Competition on the cost side 5.4.5 Intangible assets 5.5 The threat of new market entrants 5.6 Regulation 6. Market for 3 G applications 6.1 Personal content 6.2 Third party content 7. Outlook and Conclusion

Alternative title
ThreeG mobile business
Location
Deutsche Nationalbibliothek Frankfurt am Main
ISBN
9783937610016
3937610014
Dimensions
30 cm, 600 gr.
Extent
78 Bl.
Language
Englisch
Notes
graph. Darst.
Literaturverz. Bl. 74 - 77

Bibliographic citation
Kölner Beiträge zur Medienwirtschaft ; Bd. 2

Classification
Handel, Kommunikation, Verkehr

Event
Veröffentlichung
(where)
Köln
(who)
Rheinische Fachhochsch.
(when)
2004
Creator
Barzen, Dietmar
Budek, Peter

Table of contents
Rights
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
Last update
11.03.2025, 11:41 AM CET

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Associated

Time of origin

  • 2004

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