- Location
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783540002857
3540002855
- Dimensions
-
24 cm
- Extent
-
VI, 151 S.
- Language
-
Englisch
- Notes
-
graph. Darst.
- Keyword
-
Marketing
Strategisches Management
- Event
-
Veröffentlichung
- (where)
-
Berlin, Heidelberg, New York, Hong Kong, London, Milan, Paris, Tokyo
- (who)
-
Springer
- (when)
-
2003
- Creator
- Table of contents
- Rights
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Last update
-
11.06.2025, 1:33 PM CEST
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Associated
- Corbae, Gerald
- Jensen, Jakob B.
- Schneider, Dirk
- Springer
Time of origin
- 2003
Other Objects (12)
Competing : strategies to improve customer relationships through training
Value sharing in customer-supplier relationships
Investing in long-term customer relationships
Customer lifetime value to managing marketing strategies in the financial services
Customer lifetime value to managing marketing strategies in the financial services
Value creation in business-to-customer and customer-to-customer relationships : three empirical studies
Closer
Marketing and Customer Relationship Management
Customer-Relationship-Marketing : individuelle Kundenbeziehungen
Account management strategies in B2B sales : generating customer value and building sustainable business relationships - methodology, processes, tools
A marketing view of the customer value: Customer lifetime value and customer equity
Personalized hypermedia, presentation techniques for improving online customer relationships
Competing : strategies to improve customer relationships through training
Value sharing in customer-supplier relationships
Investing in long-term customer relationships
Customer lifetime value to managing marketing strategies in the financial services
Customer lifetime value to managing marketing strategies in the financial services
Value creation in business-to-customer and customer-to-customer relationships : three empirical studies
Closer
Marketing and Customer Relationship Management
Customer-Relationship-Marketing : individuelle Kundenbeziehungen
Account management strategies in B2B sales : generating customer value and building sustainable business relationships - methodology, processes, tools
A marketing view of the customer value: Customer lifetime value and customer equity
Personalized hypermedia, presentation techniques for improving online customer relationships
Competing : strategies to improve customer relationships through training
Value sharing in customer-supplier relationships
Investing in long-term customer relationships
Customer lifetime value to managing marketing strategies in the financial services
Customer lifetime value to managing marketing strategies in the financial services
Value creation in business-to-customer and customer-to-customer relationships : three empirical studies
Closer
Marketing and Customer Relationship Management
Customer-Relationship-Marketing : individuelle Kundenbeziehungen
Account management strategies in B2B sales : generating customer value and building sustainable business relationships - methodology, processes, tools
A marketing view of the customer value: Customer lifetime value and customer equity