Artikel
A study of employee acceptance of artificial intelligence technology
Purpose - This study aims to reveal the role of artificial intelligence (AI) in the context of a front-line service meeting to understand how users accept AI technology-enabled service. Design/methodology/approach - This study collected 454 Korean employees through online survey methods and used hierarchical regression to test the hypothesis empirically. Findings - In the results, first, clarity of user and AI's roles, user's motivation to adopt AI-based technology and user's ability in the context of the adoption of AI-based technology increases their willingness to accept AI technology. Second, privacy concerns related to the use of AI-based technology weakens the relationship between role clarity and user's willingness to accept AI technology. And, trust related to the use of AI-based technology strengthens the relationship between ability and user's willingness to accept AI technology. Originality/value - This study is the first one to reveal the role of AI in the context of a front-line service meeting to understand how users accept AI technology-enabled service.
- Sprache
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Englisch
- Erschienen in
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Journal: European Journal of Management and Business Economics (EJM&BE) ; ISSN: 2444-8451 ; Volume: 30 ; Year: 2021 ; Issue: 3 ; Pages: 318-330 ; Bingley: Emerald
- Klassifikation
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Management
- Thema
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Ability
Artificial intelligence
Clarity of role
Motivation
Willingness to accept AI technology
- Ereignis
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Geistige Schöpfung
- (wer)
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Choi, Youngkeun
- Ereignis
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Veröffentlichung
- (wer)
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Emerald
- (wo)
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Bingley
- (wann)
-
2021
- DOI
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doi:10.1108/EJMBE-06-2020-0158
- Handle
- Letzte Aktualisierung
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10.03.2025, 11:42 MEZ
Datenpartner
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Objekttyp
- Artikel
Beteiligte
- Choi, Youngkeun
- Emerald
Entstanden
- 2021