Arbeitspapier

When Nudges Aren't Enough: Incentives and Habit Formation in Public Transport Usage

In three large-scale field experiments with over 32,500 individuals, we investigate whether public transport uptake can be influenced by behavioral interventions and by economic incentives. Despite their effectiveness in other domains, we find a tightly estimated zero for social norms and implementation intentions on ridership. Increasing the economic incentive significantly increases uptake and long-term usage. This increase is sustained for months after removing the incentive. The effect is mainly driven by initial low users, which is evidence for habit formation and highlights the heterogeneous effects of the policy. While there is scope for long-term behavior change, nudging might not be the right approach.

Sprache
Englisch

Erschienen in
Series: CESifo Working Paper ; No. 8617

Klassifikation
Wirtschaft
Field Experiments
Microeconomic Policy: Formulation, Implementation, and Evaluation
Micro-Based Behavioral Economics: Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making‡
Transportation: General
Thema
transport
nudging
field experiment
habit formation

Ereignis
Geistige Schöpfung
(wer)
Gravert, Christina
Olsson Collentine, Linus
Ereignis
Veröffentlichung
(wer)
Center for Economic Studies and Ifo Institute (CESifo)
(wo)
Munich
(wann)
2020

Handle
Letzte Aktualisierung
10.03.2025, 11:44 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Arbeitspapier

Beteiligte

  • Gravert, Christina
  • Olsson Collentine, Linus
  • Center for Economic Studies and Ifo Institute (CESifo)

Entstanden

  • 2020

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