Left feels right! A usability study on the position of answer boxes in web surveys

Abstract: The literature on human-computer interaction consistently stresses the importance of reducing the cognitive effort required by users who interact with a computer in order to improve the experience and enhance usability and comprehension. Applying this perspective to Web surveys, questionnaire designers are advised to strive for layouts that facilitate the response process and reduce the effort required to select an answer. In this paper, we examine whether placing the answer boxes (i.e., radio buttons or check boxes) to the left or to the right of the answer options in closed questions with vertically arranged response categories enhances usability and facilitates responding. First, we discuss a set of opposing principles of how respondents may process these types of questions in Web surveys, some suggesting placing the answer boxes to the left and others suggesting placing them to the right side of the answer options. Second, we report an eye-tracking experiment, which examined wh

Location
Deutsche Nationalbibliothek Frankfurt am Main
Extent
Online-Ressource
Language
Englisch
Notes
Preprint
begutachtet (peer reviewed)
In: Social Science Computer Review ; 32 (2014) 6 ; 743-764

Classification
Sozialwissenschaften, Soziologie, Anthropologie

Event
Veröffentlichung
(where)
Mannheim
(when)
2014
Creator
Lenzner, Timo
Kaczmirek, Lars
Galesic, Mirta

DOI
10.1177/0894439313517532
URN
urn:nbn:de:0168-ssoar-403160
Rights
Open Access unbekannt; Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Last update
15.08.2025, 7:37 AM CEST

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Associated

Time of origin

  • 2014

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