Maren Wunderlich

Has participated in:

Integriertes Zufriedenheitsmanagement in Franchisingnetzwerken : theoretische Fundierung und empirische Analyse
Chancen und Risiken der Internationalisierung von Franchisesystemen : Studie
"Franchisenehmerakquisition und -bindung" : Studie ; eine empirisch gestützte Analyse zu den Determinanten einer erfolgreichen Franchisenehmerakquisition und -bindung
"E-Commerce in Franchisesystemen: Status Quo im B2C" : Studie

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Maren Wunderlich

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