Konferenzbeitrag

Social Reference Points and Risk Taking

We test whether social reference points impact individual risk taking. In a laboratory experiment, decision makers observe the earnings of a peer subject before making a risky choice. We exogenously manipulate the peer earnings across two treatments. We find a significant treatment effect on risk taking: decision makers vary their risk taking in order to surpass or stay ahead of their peer. Our findings are consistent with a social-comparison-based, reference-dependent preference model that formalizes relative concerns via social loss aversion. Additionally, we relate our findings to the impact of private reference points on risk taking.

Language
Englisch

Bibliographic citation
Series: Beiträge zur Jahrestagung des Vereins für Socialpolitik 2015: Ökonomische Entwicklung - Theorie und Politik - Session: The effect of peers and social interaction on behaviour ; No. F02-V1

Classification
Wirtschaft
Design of Experiments: Laboratory, Individual
Criteria for Decision-Making under Risk and Uncertainty

Event
Geistige Schöpfung
(who)
Schwerter, Frederik
Event
Veröffentlichung
(when)
2015

Handle
Last update
10.03.2025, 11:45 AM CET

Data provider

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Object type

  • Konferenzbeitrag

Associated

  • Schwerter, Frederik

Time of origin

  • 2015

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