Modeling CLV: A test of competing models in the insurance industry

Object Details

• Location: Deutsche Nationalbibliothek Frankfurt am Main
• ISSN: 1573-711X
• Extent: Online-Ressource
• Language: Englisch
• Notes: online resource.

References and Relationships

• Bibliographic citation: Modeling CLV: A test of competing models in the insurance industry ; volume:5 ; number:2 ; day:5 ; month:6 ; year:2007 ; pages:163-190 ; date:6.2007 ; Quantitative marketing and economics ; 5, Heft 2 (5.6.2007), 163-190, 6.2007

Contributors, Places and Time

• Creator: Donkers, Bas ; Verhoef, Peter C. ; Jong, Martijn G. de
• Contributor: SpringerLink (Online service)

Further information

• DOI: 10.1007/s11129-006-9016-y
• URN: urn:nbn:de:101:1-2021081511582377683931
• Rights: Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
• Last update: 14.08.2025, 11:00 AM CEST