Children’s and Parents’ Perceptions of Online Commercial Data Practices: A Qualitative Study

Abstract: Children’s personal data are often collected for commercial aims. Although regulations in different countries aim to protect children’s privacy (e.g., by imposing websites to request parental consent for the processing of children’s data for commercial purposes), concerns about protecting children’s online data continue to rise. This article therefore aims to get insights into parents’ and children’s privacy coping strategies and perceptions underlying these strategies. In-depth interviews with ten parents and nine children (8–11 years) were conducted. Findings show that although children engaged in avoidance (e.g., leaving the particular website) and confrontation (e.g., seeking support) strategies, they mainly did this to protect their privacy from malicious individuals—and not from commercial parties. Participating children also lacked general knowledge about both explicit and implicit data practices. To protect their children’s privacy, parents in this study mainly adopted rest

Location
Deutsche Nationalbibliothek Frankfurt am Main
Extent
Online-Ressource
Language
Englisch
Notes
Veröffentlichungsversion
begutachtet (peer reviewed)
In: Media and Communication ; 8 (2020) 4 ; 163-174

Event
Veröffentlichung
(where)
Mannheim
(who)
SSOAR, GESIS – Leibniz-Institut für Sozialwissenschaften e.V.
(when)
2020
Creator
Desimpelaere, Laurien
Hudders, Liselot
Sompel, Dieneke Van de

DOI
10.17645/mac.v8i4.3232
URN
urn:nbn:de:101:1-2022040508483383365077
Rights
Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Last update
15.08.2025, 7:31 AM CEST

Data provider

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Associated

  • Desimpelaere, Laurien
  • Hudders, Liselot
  • Sompel, Dieneke Van de
  • SSOAR, GESIS – Leibniz-Institut für Sozialwissenschaften e.V.

Time of origin

  • 2020

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