Hochschulschrift
Consumer-brand relationships : Konzeption, Messung und Konsequenzen emotionaler Markenbindung
- Location
-
Deutsche Nationalbibliothek Frankfurt am Main
- ISBN
-
9783834938978
3834938971
- Dimensions
-
21 cm
- Extent
-
XVIII, 224 S.
- Edition
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1. Aufl.
- Language
-
Deutsch
- Notes
-
graph. Darst.
Zugl.: Mannheim, Univ. Diss., 2011
- Keyword
-
Markenpolitik
Kundenbindung
Gefühl
- Table of contents
- Rights
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Last update
-
11.06.2025, 2:02 PM CEST
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Object type
- Hochschulschrift
Associated
- Heinrich, Daniel
- Springer Gabler
Time of origin
- 2012
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