Arbeitspapier
Drivers of Digital Attention: Evidence from a Social Media Experiment
I study demand for social media services by conducting an experiment where I monitor how participants spend time on digital services and shut off access to Instagram or YouTube on their mobile phones. I characterize how participants substitute their time during and after the restrictions, which motivates estimating a model of time usage with inertia. I apply the substitution patterns observed during the restriction period and implied by the model with and without inertia to a relevant market definition exercise to conclude that relevant markets may be larger than those considered by regulatory authorities for social media applications.
- Sprache
-
Englisch
- Erschienen in
-
Series: CESifo Working Paper ; No. 10190
- Klassifikation
-
Wirtschaft
Industrial Organization: General
Antitrust Issues and Policies: General
Information and Internet Services; Computer Software
- Thema
-
social media
attention markets
field experiment
relevant markets
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Aridor, Guy
- Ereignis
-
Veröffentlichung
- (wer)
-
Center for Economic Studies and ifo Institute (CESifo)
- (wo)
-
Munich
- (wann)
-
2022
- Handle
- Letzte Aktualisierung
-
10.03.2025, 11:42 MEZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Arbeitspapier
Beteiligte
- Aridor, Guy
- Center for Economic Studies and ifo Institute (CESifo)
Entstanden
- 2022
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