Artikel
Digital Nudging in Social Media Disaster Communication
Social media has become an important channel of communication in emergency and disaster management. Emergency Management Agencies can distribute helpful and important information to the general public and also gather information to enrich their management efforts. This, however, remains challenging since several communication-related barriers occur. This study investigates how the concept of Nudging, a form of behaviour adjustment, can be applied to address these barriers. A Systematic Literature Review and qualitative social media data analysis methods were applied to explore the potential of digital nudges on social media. Twelve forms of digital nudges could be identified in the data that influenced the visibility of the messages they occurred in. The results suggest that Digital Nudging on Social Media is a promising approach to use in emergency and disaster communication.
- Sprache
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Englisch
- Erschienen in
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Journal: Information Systems Frontiers ; ISSN: 1572-9419 ; Volume: 23 ; Year: 2020 ; Issue: 5 ; Pages: 1097-1113 ; New York, NY: Springer US
- Klassifikation
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Allgemeines, Wissenschaft
- Thema
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Digital nudging
Social media
Disaster communication
Emergency management
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Mirbabaie, Milad
Ehnis, Christian
Stieglitz, Stefan
Bunker, Deborah
Rose, Tanja
- Ereignis
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Veröffentlichung
- (wer)
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Springer US
- (wo)
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New York, NY
- (wann)
-
2020
- DOI
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doi:10.1007/s10796-020-10062-z
- Letzte Aktualisierung
-
10.03.2025, 11:46 MEZ
Datenpartner
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Objekttyp
- Artikel
Beteiligte
- Mirbabaie, Milad
- Ehnis, Christian
- Stieglitz, Stefan
- Bunker, Deborah
- Rose, Tanja
- Springer US
Entstanden
- 2020