Средства массовой коммуникации как механизм конструирования имиджа города

Abstract: This article highlights the role and importance of the category of «image of the city», including details the strategic process of forming the image of urban areas by means of mass communication. The author introduces the concept of image communication, which is based on the major categories of social communication and acts as its variants

Alternative title
Mass communication as a mechanism for the establishment of city image
Location
Deutsche Nationalbibliothek Frankfurt am Main
Extent
Online-Ressource
Language
Deutsch
Notes
Veröffentlichungsversion
begutachtet
In: Nauka - rastudent.ru. ; 2 (2014) ; 5
In: Science of communication. 2014. S. 5

Bibliographic citation
Science of communication ; Bd. 2

Classification
Nachrichtenmedien, Journalismus, Verlagswesen

Event
Veröffentlichung
(where)
Ufa
(when)
2014

URN
urn:nbn:de:0168-ssoar-52131-4
Rights
Open Access unbekannt; Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Last update
14.08.2025, 10:59 AM CEST

Data provider

This object is provided by:
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Time of origin

  • 2014

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