Средства массовой коммуникации как механизм конструирования имиджа города
Abstract: This article highlights the role and importance of the category of «image of the city», including details the strategic process of forming the image of urban areas by means of mass communication. The author introduces the concept of image communication, which is based on the major categories of social communication and acts as its variants
- Alternative title
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Mass communication as a mechanism for the establishment of city image
- Location
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Deutsche Nationalbibliothek Frankfurt am Main
- Extent
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Online-Ressource
- Language
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Deutsch
- Notes
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Veröffentlichungsversion
begutachtet
In: Nauka - rastudent.ru. ; 2 (2014) ; 5
In: Science of communication. 2014. S. 5
- Bibliographic citation
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Science of communication ; Bd. 2
- Classification
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Nachrichtenmedien, Journalismus, Verlagswesen
- Event
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Veröffentlichung
- (where)
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Ufa
- (when)
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2014
- URN
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urn:nbn:de:0168-ssoar-52131-4
- Rights
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Open Access unbekannt; Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Last update
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14.08.2025, 10:59 AM CEST
Data provider
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Time of origin
- 2014