Do managerial communications improve customer satisfaction and eWOM? The moderating effect of response authenticity

Location
Deutsche Nationalbibliothek Frankfurt am Main
Extent
1 Online-Ressource.
Language
Englisch

Bibliographic citation
Do managerial communications improve customer satisfaction and eWOM? The moderating effect of response authenticity ; volume:10 ; number:1 ; day:3 ; month:8 ; year:2023 ; pages:1-12 ; date:12.2023
Humanities and Social Sciences Communications ; 10, Heft 1 (3.8.2023), 1-12, 12.2023

Creator
Han, Saram
Anderson, Christopher K.
Chung, Kyunghwa
Contributor
SpringerLink (Online service)

DOI
10.1057/s41599-023-01979-2
URN
urn:nbn:de:101:1-2024020907590633469294
Rights
Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Last update
15.08.2025, 7:37 AM CEST

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Associated

  • Han, Saram
  • Anderson, Christopher K.
  • Chung, Kyunghwa
  • SpringerLink (Online service)

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