Artikel

Strategic management within the tourism and the world globalization

Within the world of tourism development, it is indisputable for strategic planning of tourism, especially for defining and existence of a development strategy for tourism. The implementation of the development strategy for tourism is determined by the functioning of strategic management in tourism. Strategic management is a proactive process of achieving long-term compatibility of the corresponding field in planned tourism environment. This management is a profitable way for implementation of priority development goals in tourism, set by the national economy, which is affected by tourism development. Strategic management basically has all the necessary features that promise efficiency and effectiveness in achieving development goals in tourism. With increasing competition and globalization trends, dynamics and development of tourism is increasingly intensified, and strategic management to ensure efficient and effective business operations (resource management, management information systems, maintaining and developing relations with tourisms, expanding and development of the tourism business, managing to new and innovative tourism projects). Therefore the importance of strategic and operational management without successful parts of operations, threaten the development of the tourism component.

Language
Englisch

Bibliographic citation
Journal: UTMS Journal of Economics ; ISSN: 1857-6982 ; Volume: 2 ; Year: 2011 ; Issue: 1 ; Pages: 69-76 ; Skopje: University of Tourism and Management

Classification
Wirtschaft
Subject
strategic planning of tourism
long-term compatibility
efficiency and development effectiveness in tourism
stable environment
innovation in tourism

Event
Geistige Schöpfung
(who)
Kirovska, Zanina
Event
Veröffentlichung
(who)
University of Tourism and Management
(where)
Skopje
(when)
2011

Handle
Last update
10.03.2025, 11:43 AM CET

Data provider

This object is provided by:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.

Object type

  • Artikel

Associated

  • Kirovska, Zanina
  • University of Tourism and Management

Time of origin

  • 2011

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