Artikel
Using Behavioural Economics For Rather than Against Consumers – A Practitioner’s Perspective
Behavioural economics can be a powerful tool in achieving consumer policy goals, by nudging people to make healthy, sustainable and cost-conscious choices. It can also, however, be used against consumers' interests by misleading and deceiving them by exploiting their biases.
- Sprache
-
Englisch
- Erschienen in
-
Journal: Intereconomics ; ISSN: 1613-964X ; Volume: 53 ; Year: 2018 ; Issue: 1 ; Pages: 12-17 ; Heidelberg: Springer
- Klassifikation
-
Wirtschaft
- Ereignis
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Geistige Schöpfung
- (wer)
-
Goyens, Monique
- Ereignis
-
Veröffentlichung
- (wer)
-
Springer
- (wo)
-
Heidelberg
- (wann)
-
2018
- DOI
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doi:10.1007/s10272-018-0712-0
- Handle
- Letzte Aktualisierung
-
20.09.2024, 08:21 MESZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Artikel
Beteiligte
- Goyens, Monique
- Springer
Entstanden
- 2018
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